Trade Card of Claude Bertier, Perfumer, A l'Enseigne des Armes de la Ville de Besançon et du Parfumeur

Artist or maker:
1650-1700 {nd}
Dated stylistically.
Place of Production:
Besançon, France
woodcut and letterpress on paper
Type of Object:
trade cards
Accession number:
One of a set, see others


Brief Description

Trade card of Claude Bertier, merchant perfumer (marchand parfumeur) and tobacco seller, At the Sign of the Arms of the City of Besançon and the Perfumer. The image and border are produced by woodcut, the text is letterpress. The design consists of a representation of the shop sign and goods, and a text area. The whole is bordered by a frame composed of a laurel leaf garland, with fleurons at the centre of each edge.

The text area is separated from the image by a double rule, shaded with diagonal lines. The image shows a man dressed in simple clothes, and a close fitting cap, with a feather protuding from the top. He holds aloft a flask with his right hand. He is behind a counter draped with a fringed lambrequin upon which are various containers such as small bottles, a chalice shaped container, and a package, presumably containing the products mentioned in the text.

To the left and right of the man are the coats of arms of the City of Besançon. The normal double headed eagle is however replaced by a single headed eagle here. The shields are framed by cartouches composed of scrolling acanthus leaves.

Physical description

Dimensions (mm):
229 x 173
Physical Details:
single sheet, image size: 222 x 151
CLAUDE BERTIER / Marchand Parfumeur de Messieurs de la Cité / Royale de Besançon, fait & vend le bon Tabac / grené, purgé, & de toutes sortes d'Odeurs; Com- /me (comme) aussi le véritable Tabac d'Espagne, & plusieurs / autres Marchandises fines. A l'Enseigne des Armes / de la Ville & du Parfumeur, demeurant dans la / Grande Rue proche Saint Pierre. / A BESANCON
Claude Bertier, gentleman's perfumer of the royal city of Besançon, makes & sells good shredded tobacco, refined, & in all sorts of flavours; also real Spanish tobacco, & many other fine products. At the Sign of the City Arms & of the Perfume seller, living in the Grande Rue near Saint Pierre in Besançon


Acquired by Baron Ferdinand de Rothschild (b.1839, d.1898) before 1897; inherited by his sister Alice de Rothschild (b.1847, d.1922); inherited by her great-nephew James de Rothschild (b.1878, d.1957); bequeathed to Waddesdon The Rothschild Collection (The National Trust) in 1957.
Part of:
Recueil d'adresses: A collection of sixteenth, seventeenth, eighteenth and nineteenth century French, German, Belgian, Swiss, Dutch, Italian and Spanish trade cards, labels, wrappers, advertisements and related commercial ephemera bound in four volumes. 3686.1-4
Waddesdon, The Rothschild Collection (The National Trust)
Bequest of James de Rothschild, 1957

Indexed terms

Other details

Location of Premises:
Grande Rue, Besançon
Shop Sign:
Ensigne des Armes de la Ville de Besançon et du Parfumeur, A l'
Trades (Original Language):
marchand parfumeur/Health & body activities
marchand de tabac/Tobacco activities